BREAKING NEWS

Friday, December 11, 2015

Wearing and living your enchanted muse with avalove

Ms. Ava Hu
"I hope to be able to inspire others to feel good when they wear avalove, and live their dream!"

Ava Hu is a writer and artist and businesswoman who is most passionate about the moment creation happens.  She has contributed four poems to Mind Key's Yin and Yang: The Duality of Balance and is a wildly successful clothing artist in New York City.  Ava's muse, spirit, and inspiration is the moment creation happens. (Click HERE to read a review of her poetry and accompanying art in Yin and Yang).

Inspired by music and nature—by branches, bodies of water, flowers, birds and botanics, and feathers of all shapes and sizes—Ava's life has been dedicated to following the song of her heart and her soul to create wearable art that is true to her own vision and muse.

"I think it’s a fine line between poetry and art.  Art to me is a visual metaphor that can bring you to the same place as a poem or any work of art, if you let it…. I view my prints as works of art and my body of clothing as the canvas."

Avalove began while Ava was working at a magazine and completing her master's in poetry. One day she realized, "Wait, I’m an artist!"

After this ah-ha! moment, Ava started looking for a way to make a living with her creativity.  She started by taking her artwork to the streets of SoHo in New York City. Her collages turned into silkscreens, and before she knew it she had a line every weekend at her table.

"The shirts kept selling, to the point where I realized, I could make more doing this than being an editor in a magazine! So I took a giant leap!"

Like most of the Mind Key community, Ava has been blessed to work with a great team of artists and others who support her by selling in her shop, working the website and social media, and more. She is as equally passionate about helping and supporting other artists in achieving their dream as she is about creating her own art.

"Every person who helps me make avalove happen are all artists themselves, so every penny goes direct to each of us, who go home at night to work more on our own art."

Ava has been selling her art and clothing line on the streets of New York City for the past eight years and is now featured in Chelsea Market. She has a pop up shop at Artists & Fleas that she has transformed into a forest.

"The exposure and support that has come from NYC locals and visitors from all over the world has helped me change a tiny business where I was printing clothes on my living room floor, to being able to sew my own items, and expand into publishing more poetry, and collaborating with other artists."

Discover some of avalove's items with links to how to purchase these inspirational, wearable, pieces of art and poetry for yourself or a friend this holiday season. [Keep reading to discover a special offer from avalove for our readers!] 


The Fairytale Trees, one of avalove's best selling designs, are enchanted.  When you wear them, Ava says, special magic happens:
http://www.avaloveshop.com/shop/fairytale-trees-longsleeve




The trees also come as a cowl neck sweatshirt, one of Ava's own designs that are cut, sewn and printed locally in Bushwick, Brooklyn.  "It’s one of my favorites, it’s exactly what I would wear and do wear all winter long, and it is enchanted!"
http://www.avaloveshop.com/shop/cut-and-sew-fairytale-trees-cowl-neck





The Ava*Lok Reversible Bodhisattva Tee with inside Lotus Flowers is a very special limited edition piece with Tibetan Bodhisattva, avalokiteshvara, placed on both the front and the back of the shirt on the heart, and inside, are lotus flowers.  This shirt can be worn inside out or outside in, wearing the bodhisattva as a secret close to your heart.
http://www.avaloveshop.com/shop/avalok-tee-with-lotus-flowers


Tree Pose Poem was written after a particularly inspiring yoga class with Ava's favorite teacher, Dechen Thurman. The poem is Ava's own instructions for the asana, tree pose, and is printed on one of the most famous avalove shirts.

"This design has been around for at least five years because customers keep requesting it, and some own more than one version of this!"

Tree Pose Poem

If you breathe in, and lift your right leg up,

foot resting on your inner thigh, knee pulled right

perpendicular to the earth,

and balance on the left;

if you raise your hands in prayer

and take them to the heart;

if you breathe deep, as if

going beneath sea water,

if you, bow your forehead down like the willow,

if you, like the dogwood,

are brash and bawdy in bloom,

if you, are heavy with the salty and sticky

syrup of the sandal tree,

would you give birth to it:

and exhale this thousand and one suns and moons,

your mouth a temple, your body the branches and silvery bark,

is it the sun that moves you,

or is it you who moves the sun?


"The thing about art, is not all of it translates into sellable pieces, some art, is just art, for art’s sake, so avalove is a way to figure out this artist’s equation. It’s really a gorgeous equation, and I’m so proud of that.  That’s my very favorite thing about the brand."


SPECIAL OFFER:  TEXT the word “LOVE” TO 66866 to get 20% off your avalove at www.avaloveshop.com

+poems here avamhu.com
+enlightenment theenlightenmentprojects.com
+purchase  avaloveshop.com

Artists and Fleas in Chelsea Market
AVALOVE SHOP
459 W. 15th Street
New York, NY 10011
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